Samsung has launched Smart Switch to enable those moving from iOS to the Samsung S4 to find the equivalent apps with ease, transfer iPhone personal data, media and other content with ease.

The Samsung Smart Switch Migration app gives you the freedom and ease to switch from other smartphone platforms to Samsung Android mobile devices without the fear of losing your apps and personal content. First you need to visit http://www.samsungsmartswitch.com to get from your home computer to load your application files first. Smart Switch matches your favourite apps from your previous phone and recommends the exact app or similar ones from Google Play. When used with the Smart Switch desktop client, you can transfer personal content such as contacts, photos, calendar items, DRM-free music and videos from your previous phone so you can resume your busy lifestyle without missing a beat. If you just want to use the S4 app on your device you ca get it here.