Last February, I signed up to one year of Amazon Prime using the special offer that was available. The service has been relatively good. Due to errors made in an order, Amazon offered to extend the membership by one month. And today is the last day.

Amazon Prime offers unlimited next day delivery, prime instant video (TV/Films), prime photos with unlimited cloud storage and Kindle lending library. It also allowed me to extend the prime benefits to my wife’s account.

As I live in a rural location, home delivery is probably used more than some people, so the unlimited next day delivery has had regular usage. As to the other parts of the membership, these have not really been used. Prime Instant Video – this was one of the other main reasons for signing up to the service last year, but being honest I have found significantly more to watch via Netflix. I had planned to stop Netflix, but this has not happened due to Netflix offering better content to watch. So the real value is in the delivery. Except next day delivery is becoming less and less, more like 2 day delivery, or in the with the order that I placed on Friday (for an in stock item), 4 days before delivery.

Anyway, whether or not you feel the service is worth £79 is up to you to decide.

The reason this post is titled “Be Careful” is because despite Amazon sending me at least 3 mailshot emails a day, I have not had one single email regarding the expiry of the Prime Membership. So be careful, add a date into your diary just in case you need to cancel the subscription.

Update – after writing this article, I realised Amazon did contact me regarding my membership, not via email, but by post, and that is why I didn’t remember anything about the expiry/renewal date.