“Amazon Fire TV is a tiny box you connect to your HDTV. It’s an easy way to enjoy Netflix, Amazon Prime Instant Video, low-cost movie rentals, music and much more. Massive selection—Thousands of TV episodes and movies, millions of songs and over a hundred games.

Voice search that actually works—Simply say the name of what you want to watch and start enjoying in seconds. Tiny box, huge specs—Fast quad-core processor, 2 GB of memory, dedicated GPU, plus support for up to 1080p HD video and Dolby Digital Plus surround sound.

Easy to set up and use—Pre-registered to your Amazon account so you can enjoy favourite titles and personalised recommendations. Instant streaming—Exclusive new feature ASAP predicts what movies and TV episodes you’ll want to watch and buffers them for playback before you hit play.

Great for gaming, too—Play blockbuster titles like Minecraft-Pocket Edition, The Walking Dead and Monsters University, plus free games and Amazon exclusives. Paid games start from just £0.59.”

Now the catch is its reduced until Monday from £79 to £49 for Prime Members. This is very strategic as it is the day before Apple holds a keynote speech which might have revealed an updated Apple TV box.

Whatever the timing, will you be getting one. More info at http://www.amazon.co.uk