Via cultofandroid.com –

“Asus CEO Jerry Shen has confirmed that the company’s new ZenWatch, which will get its official unveiling at IFA 2014 in Berlin this week, will cost under $199 when it goes on sale in October. Asus has also promised that the device will be the most attractive Android Wear watch to date, and that it will have built-in voice controls.”

The most attractive Android Wear watch is a bold claim. Let’s hope this is the case.