So far there have been a number of new smart watches announced and IFA 2014 has not even started. Apple has not yet launched the iWatch either.

There are several types of smart watch. One that looks like its from another planet as it’s clearly geeky. Second – the next phase that look like real watches but are in fact smart watches and lastly the smart watch that is also a phone.

The problem with all these devices is why buy one. Why would Joe Blogs on the high street spend £100 – £400 on a watch? At the moment all these watches are luxury items. If I want to read a text, I will just use my phone screen which is larger and easier to read. The next problem is who wears a watch now? I have stopped wearing a watch years ago. If I want to know the time, I just look at my phone. But what about the watch with a sim card inside that makes it a phone. Hmmm I don’t think squinting on a 2 inch screen is ideal. So really, all these watches are are luxury items.

Wait you say, they are also fitness devices. Sure some of these watches are just that but then you would be better served by a dedicated fitness tracker that can have battery life from a week to a month. And lets not forget some smartphones have a pedometer built in anyway.

The new phase/fad of smart watches is not going to be an easy sell as at the moment it simply does not solve a problem.

But do you agree with me?