Let’s face it a month or so ago android apps were equal, slightly ahead or slightly behind in look and functionality with their equivalent Apple iOS app.

But Apple pulled a master plan out of the bag and now is starting to make the app gap greater once again on iOS over android.

How is Apple achieving this? Two fold. iOS 8 with all its new functionality and then Apple launches 2 new screen sized phones, a 4.7 and 5.5 inch screen. Of course all the old apps scaled or zoomed to fit these new screen sizes, but lets face it some apps totally look dreadful all zoomed out. And Apple knew this would happen. It also knew users would mock poorly designed apps. So now developers would have 2 motives to update their apps, whereas previously with a 4 inch screen where was not any massive incentive to update any app or game. But now it is not just the added visuals but the added functionality like share sheet which are making developers apps stand out from the crowd.

But as we are talking about Apple they now have gone one step further and given a cutoff point of Feb 2015 for all apps and games to be supporting iOS 8 and 64 bit or be banished for good.

So now there is a deadline for developers to complete this task. This in turn means developers will produce gorgeous and feature rich apps in a timely manner, instead of as and when.

If you do not believe this will happen, I have already seen some stunning app updates for my 6 Plus which really make this stand head and shoulders over any other phablet on another competing platform. And this means the iOS app advantage is starting to gain momentum once again.